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Home Events Province of Modena Modena editorial staff LA BONISSIMA


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Festival of taste and of typical produce from Modena

Piazza Grande

Modena (MO)

Piazza Grande will host "The Bonissima" a marketplace for local and quality products of Modena.

The event, organized in collaboration with the Municipality of Modena, is named after the statue on the corner of City Hall, a symbol of honesty in trade for the people of Modena, and bearer of an ancient legend: no one knows who the woman represented really was, but legend tells of a lady that, in a period of famine, fed the people, asking other nobles for help; the famine's end was celebrated with a great banquet in which all the people were invited to her palace, except for those who didn't help the poor.

Many events will enliven the typical produce of Modena: a parade through the streets of the historic center will announce the event and all participants will relive the legend of the Bonissima, a conference with experts of gastronomy about the historic culinary tradition of Modena, up to the award of the prize "The Bonissima" to the product that stands out for excellence and good quality.

Activities in collaboration with many restaurants of the town will complete the events of this high quality food fair.

Date: the event will be held from Oct 18, 2013 to Oct 20, 2013

Event timetable: See the program.


- The Bonissima market
Friday from 3.00pm to 8.00pm, Saturday and Sunday from 9.00am to 8.00pm
Forty manufacturers, exclusively from the province of Modena, will sell to the public and will offer tastings to the public of excellent food and wines which are also rare and difficult to find on the market

- Friday at 6.00 pm Inauguration of the event in Piazza Grande

- Friday at 8.30 Gala Dinner Restaurant "L'erba del re" - Modena
At the restaurant a gala dinner will be served with traditional dishes from Modena.
For more information: Eva Fregnan +39 059 643664
(the dinner is with a fee)

- Saturday 3.00 pm-7.00 pm - Place to be defined
Guided tasting of products from Modena DOC

- Saturday 4.00pm-6.00pm - Place to be defined
Cooking show with tasting
Ideated by Stefano Reggiani, a famous gourmet from Modena
The event is free but a reservation is required.

- Saturday at 5.00 pm – Piazza Grande
Award "the Bonissima 2013". A typical product of the Bonissima market will be awarded by a special commission: it will be assessed not only for its quality and excellence, but also for its preparation or cultivation.

- Saturday 5.30 pm -7.00 pm – From Piazza Roma to Piazza Grande
Parade in period costume. A reenactment of the parade of the lady and nobles who announce the end of the famine and the grand banquet in honor of all the benefactors of Modena will walk along the streets of the Old Town.

- Saturday at 6.00 - Piazza Grande
The patroness of the event. The patronesses of previous editions were: Mirella Fremi in 2012; Maria Sabina Villani in 2011; Barbara Manicardi in 2010.

- Bonissima Dinners
On the days of the event, several restaurants in town will offer a menu that represents the traditional cooking of Modena.
See the website for prices and menus.

- Sunday various events
On Sunday a number of events will be dedicated both to those who want to experience the festival de la Bonissima as a time of celebration and entertainment and to those who want to increase the excellence of the Modenese food and wine through meetings, tastings and dedicated moments.

- Final Show at 7.00 pm - Piazza Grande
The final show will conclude the three days of the event in the charming Piazza Grande, with a scenic and picturesque performance. The free show will include the involvement of the city authorities, a number of journalists and representatives of local institutions.

Entrance: free entry

Full fee: the events are free except the Gala dinner on Friday, October 18th

For further information: tel +39 059 643 664, e-mail:

Information and Booking Centre

IAT Modena - Tourist Information Office
Piazza Grande,14 - 41121 Modena - Phone: ++39 059 2032660 - Fax: ++39 059 2032659
Weekday timetable:

Monday 2.30 pm-6.00 pm; from Tuesday to Saturday 9.00 am-1.30 pm and 2.30 pm-6.00 pm

Weekend timetable:

Sunday and holidays 9.30 am-1.30 pm and 2.30 pm-6.00 pm.
Closed on 25th and 26th December, 1st and 31st January, Easter and Easter Monday, 15th August.

By Modena editorial staff (Feb 24, 2014)

Emilia Romagna Welcome (EN)

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